Market Reports

Face mists are summer 2025's “huge opportunity” for skin care brands

Face mists are summer 2025's “huge opportunity” for skin care brands

Launches have tripled, sales have doubled and Space NK has called it: face mists are set to sizzle this summer, as brands boost their benefits
How peptide lip treatments became skin care's fastest growth segment

How peptide lip treatments became skin care's fastest growth segment

With Rhode leading the trend on TikTok, sales of lip treatments are soaring by double digits, with peptides remaining the ingredient heroes to enhance fullness
The Ordinary, The Inkey List and Byoma reveal the future of barrier care

The Ordinary, The Inkey List and Byoma reveal the future of barrier care

From new consumer demands to advancing technology, leading skin care brands explain how skin care's biggest trend is about to evolve
Fragrance is back in facial skin care, and this is why

Fragrance is back in facial skin care, and this is why

After decades dominated by fragrance-free formulas, a growing trend is seeing skin care brands embrace the use of scent in formulations once again
Milky toners: why skin care shoppers are lapping them up

Milky toners: why skin care shoppers are lapping them up

Harsh, drying alcohol-based formulations of the past are out. Milky toners, that provide glow-giving skin barrier care, have rebooted the toner category
Cosmetics Business reveals the top 5 skin care trends of 2025 in new report

Cosmetics Business reveals the top 5 skin care trends of 2025 in new report

Milky toners, peptide-based lip treatments and face mists are among the stand-out trends dominating skin care this year
Heartleaf is the unsung K-beauty hero inspiring skin care brands

Heartleaf is the unsung K-beauty hero inspiring skin care brands

The powerhouse ingredient that soothes sensitive skin is propelling niche K-beauty brands to viral success in the west
Boots and K-beauty retailers expect toner pads to soar this year

Boots and K-beauty retailers expect toner pads to soar this year

Effective skin care with minimal effort: toner pads are what consumers are looking for in 2025
Snail Mucin is out: TikTok-famous PDRN is the new skin care hero

Snail Mucin is out: TikTok-famous PDRN is the new skin care hero

Following the viral PDRN facial injections, the trusted K-beauty ingredient, a DNA extract sourced from salmon sperm cells, is now trending in anti-ageing skin care
Why hydrogel masks will be a “defining” K-beauty trend in 2025

Why hydrogel masks will be a “defining” K-beauty trend in 2025

Glass skin or boiled egg skin? Hydrogel masks can deliver active ingredients deeper into the skin while still offering the instant gratification of a plump, dewy look
From scandal to sensation: How Korean sunscreen became hot again

From scandal to sensation: How Korean sunscreen became hot again

Seducing with their superior textures, skin caring formulas, and modern UV filters, K-beauty brands have not only won back consumers' trust in sun care, they've won their wallets
Cosmetics Business reveals the top 5 K-beauty trends of 2025 in new report

Cosmetics Business reveals the top 5 K-beauty trends of 2025 in new report

PDRN, toner pads and hydrogel masks are among the trends emerging from K-beauty's powerful second wave
Colostrum is the celebrity-backed supplement trend making waves

Colostrum is the celebrity-backed supplement trend making waves

Bovine colostrum may sound like a wacky wellness trend, but consumer demand is soaring due to its versatile benefits, from gut and hair health, to skin rejuvenation
Why the oral microbiome is the next focus for probiotic brands

Why the oral microbiome is the next focus for probiotic brands

Amid the rise of #TeethTok, and the shifting interest beyond the gut to the mouth microbiome, dental probiotics are becoming a new supplement trend
Vitamin patches are trending, but scepticism is a sticking point

Vitamin patches are trending, but scepticism is a sticking point

Wearable supplement patches are booming as a game-changing solution to 'pill fatigue'. Yet building trust in the efficacy of the format is vital for brands
GLP-1 supplements: the next major wellness category?

GLP-1 supplements: the next major wellness category?

From loss of skin elasticity to hair density, supplements that offer targeted support for GLP-1 users, as well as those that 'mimic' the drugs, are booming

Trending Articles

  1. You need to be a subscriber to read this article.
    Click here to find out more.
    PDRN make-up: How K-beauty’s trending skin care ingredient is moving into colour cosmetics Skin care’s biggest breakout ingredient of 2026 is coming for your make-up bag
  2. You need to be a subscriber to read this article.
    Click here to find out more.
    Charlotte Tilbury, Dior and Too Faced: why loose setting powder is being reinvented for 2026 Leaving cakey, drying formulas in the past, loose setting powder is making its comeback
  3. Cosmetics Business reveals the top 5 K-beauty trends of 2026 in new report Korean hair care, K-pharmacy skin care and bloom skin are among the biggest trends that will shape K-beauty in the year ahead
  4. Cosmetics Business reveals the top 5 make-up trends of 2026 in new report From PDRN-infused make-up to next-gen lip tints and reinvented loose powders, these are the trends set to shape colour cosmetics in the year ahead
  5. Cosmetics Business reveals the top 5 SPF and sun care trends of 2026 in new report Tanmaxxing, mineral sunscreen serums, milky SPF and the skinification of self-tan are shaping the category this year

Upcoming event

Brand Licensing Europe 2026

6 - 8 October 2026 | London See all