Market Reports

Alcohol-free perfume is meeting Gen Z demand for skin-friendly scents

Fragrance for the sober curious generation is here. Julia Wray explores why the trend for alcohol-free perfume taking off among Gen Z

Cosmetics Business reveals the top 5 fragrance trends of 2026 in new report

Scent stacking, slow perfumery and alcohol-free perfumes are among the biggest trends shaping fragrance this year

Post-workout recovery is an opportunity for men’s grooming brands

Swapping shots for squats, Gen Z men are working out more. How can recovery products benefit their routines?

Pocket perfume: the growing appeal of solid colognes in men’s fragrance

On TikTok, sales of solid scents are booming, and their discreet and practical format is appealing to male consumers too

Anti-grey hair serums are the next men's grooming trend

Peptide-based grey hair prevention serums are trending as men seek new measures to revive their natural colour, reports Megan Fahy

‘Bro brows’ are trending with Gen Z men in 2026, and this is why

Gen Z men are raising their brow game, seeking fuller-looking but natural styles. Julia Wray explains how ‘bro brows’ have become a mainstay in male grooming

The ‘beast mode’ fragrance trend is moving into men's body care

So-called ‘beast mode’ fragrance attributes such as performance and longevity are entering body care by combining bold scent profiles with flexible formats

Cosmetics Business reveals the top 5 men’s grooming trends of 2026 in new report

Beast mode body care, ‘bro brows’, solid colognes, ‘anti-grey’ hair serums and workout recovery products are the new trends in men’s grooming this year

Heart transplants and brain tumour treatments are skin care's new inspiration

Brands are delving even deeper into medical and surgical technology to create skin care, as the consumer appetite for science-led frameworks deepens

Retinoids to peptides: 5 hero ingredients being optimised in skin care

They’re not new, they’re better than ever. Retinoids, peptides, vitamin C, ceramides and niacinamide are being upgraded for the latest skin care products

Beta-glucan is the skin barrier hero of 2026

This healing and hydrating ingredient is rapidly emerging as a multi-tasking saviour for sensitive skin, writes Megan Fahy

From scalpel to serum: The rise of pre-and post-procedure skin care

Playing a supportive role to the latest aesthetic surgery and tweakment trends, procedural skin care is entering a new era in 2026, reports Julia Wray

Spicules: the K-beauty skin care ingredient primed to break through in 2026

Hailed as ‘microneedling in a bottle’ and ‘liquid microneedling’, spicules are already gaining viral attention as a K-beauty skin care ingredient, and they are poised to go mainstream

Cosmetics Business reveals the top 5 skin care trends of 2026 in new report

K-beauty spicules, barrier hero ingredient beta-glucan and support for cosmetic treatments are among the skin care trends on the rise this year

Jojoba Desert earns Fair for Life Certification for the sixth consecutive year

Jojoba Desert has been awarded Fair for Life (FFL) certification for 2026, marking six consecutive years of certification and reaffirming its long-term commitment to responsible sourcing and ethical operations

T-beauty: The rise of Taiwan's unsung beauty movement

T-beauty is quietly gaining recognition for its skin and scalp care expertise and green innovation, rather than its cultural storytelling

Beauty beyond minimalism: Why Scandi beauty is attracting the global consumer

More than a minimalist aesthetic, Scandi beauty has matured into an approach that resonates with shoppers and sets a new standard for brands

Move over K-beauty, I-beauty is blending tradition with modern science to gain global appeal

New twists on Ayurveda and climate-adaptive cosmetics are set to propel Indian beauty internationally, writes Julia Wray

4 predicted K-beauty trends for 2026

Beyond sheet masks and snail mucin, a fresh K-beauty wave is tipped to take off, solidifying South Korea’s global beauty dominance

K-beauty has dominated the world. Is 'Arab beauty' next in line?

From Amouage to Asteri, Arab beauty is billed as the next global powerhouse, shaping everything from new olfactive directions to climate-adaptive make-up

Cosmetics Business reveals the top 5 ‘beauty hotspots’ of 2026 in new report, from K-beauty to Arab beauty

India, the Middle East, Scandinavia and Taiwan join South Korea as the hotspot regions shaping global beauty trends. But they are also shifting consumer expectations

Inside the 'Manissance': why men’s grooming is gearing up for major growth in 2026

From teenage boys co-buying luxury niche fragrances to decant and share, to the surge in male ‘tweakments’, there is new momentum behind male grooming, writes Maisie Bovingdon

Inflammation care is a key skin longevity trend for 2026

Consumer demand for skin care that targets inflammation is growing, but how can brands sidestep the restrictions on product claims? Julia Wray reports

Sticky rice, sesame and salt: Fragrance will enter its 'swavoury' gourmand era in 2026

‘Grown up gourmands’ will gain momentum as savoury notes merge with sweet to create an elevated code of comfort

Trending Articles

  1. Cosmetics Business reveals the top 5 fragrance trends of 2026 in new report Scent stacking, slow perfumery and alcohol-free perfumes are among the biggest trends shaping fragrance this year
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    Alcohol-free perfume is meeting Gen Z demand for skin-friendly scents Fragrance for the sober curious generation is here. Julia Wray explores why the trend for alcohol-free perfume taking off among Gen Z
  3. Cosmetics Business reveals the top 5 skin care trends of 2026 in new report K-beauty spicules, barrier hero ingredient beta-glucan and support for cosmetic treatments are among the skin care trends on the rise this year
  4. Cosmetics Business predicts the top 5 beauty trends of 2026 in new report Resilience is the new watchword in skin and hair care, neuro-beauty turns evidence-based, and male grooming finds its next boom; these are among the trends shaping beauty in 2026
  5. Cosmetics Business predicts 5 top beauty trends of 2025 in new report Preventative skin care, eyeshadow's bold return, beauty's big rebellion and more: we reveal how beauty will evolve in 2025

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