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From buttcheeks to aubergines: Is this Lush’s most risqué Valentine’s launch to date?

The cosmetics brand plays with emoji favourites as it launches an innuendo-filled collection of products

P&G challenges indie brand Friction Free Shaving over ‘misleading’ claim

The UK-based subscription brand has been ordered to stop using the phrase ‘friction free’ in relation to the ...

Luxury CBD brand Apothem expands UK retail presence

The brand’s products will now be available via online retailer thedrug.store

Own brands marry trends for economical & ethical cosmetics

The private label cosmetics sector is putting pressure on branded goods by following key market trends for natural and ...

P&G acquires 'female first' subscription shaving brand Billie

The acquisition sees the conglomerate take a stronger foothold in the subscription-based shaving market following the ...

Secret Deodorant reveals female cast for latest All Strength, No Sweat campaign

Featuring Olympic gold medalist Swin Cash, actress Shenae Grimes-Beech and fitness influencer Ainsley Rodriguez, the ...

Cosmetics Business reveals 5 key trends shaping the rise of beauty activism

Beauty has become a playground for activism. It may not always be a safe space for brands to play in, but those who get ...

Lush opens bath bomb superstore in the UK in time for Christmas

The new centre:mk store spans 2,793sqft and is twice as big as the brand's former location in Milton Keynes

Lush dedicates pop-up to launch of 21 new body sprays

The new products are formulated with the same fragrances used in the brand’s body care range

Innovative bathroom products: Time to soak in new trends for 2019

Bathroom products have shed their conservative, utilitarian image and are striding forwards into 2019 meeting the needs ...

Cosmetics Business forecasts 5 Global Beauty Trends of 2020 in new report

In the year and decade ahead, beauty brands must go beyond product, and contribute positively to the world

Deodorant sector heats up with a rise in natural and innovative products

Deodorants may not be the most glamorous of sectors, but with a focus on natural, sustainable products, the market is ...

Is demand for gender fluid cosmetic surgery increasing?

An LA-based cosmetic surgeon reports that gender fluidity is trickling through to the invasive cosmetic surgery market

Sexual wellbeing brand Maude gains investment from Vice Ventures

The maker of lubricants, bath products and massage candles has received financial backing from Vice Ventures