Market Reports

Why fragrance has gone 'beast mode'

Why fragrance has gone 'beast mode'

Perfume that offers up to 18 hours' wear time and super powerful projection is one of the biggest trends in fragrance
Cosmetics Business reveals the top 5 fragrance trends of 2023 in new report

Cosmetics Business reveals the top 5 fragrance trends of 2023 in new report

As a tool for wellness and self-expression, fragrance has taken on new meaning in consumers' lives, and fresh trends are emerging
Why ingredient-led, clinical skin care is now targeting men

Why ingredient-led, clinical skin care is now targeting men

Men want skin care that targets specific concerns, says research, and these brands are rising to the challenge
The 'skinification' of men's fragrance is the latest trend to watch

The 'skinification' of men's fragrance is the latest trend to watch

Blockbuster perfume brands are aiming to convert their male fragrance fans into skinthusiasts
5 ways that manscaping is evolving

5 ways that manscaping is evolving

With its rapid spike in growth, the groin and body grooming category is the one of the crown jewels of the men’s category
Boots and Superdrug are shaking up their men's aisles, and here's why

Boots and Superdrug are shaking up their men's aisles, and here's why

Indie beauty brands for men have landed at the UK's biggest high street beauty retailers
TikTok's #GRMW trend is encouraging men to try make-up and skin care

TikTok's #GRMW trend is encouraging men to try make-up and skin care

Get Ready With Me content is achieving what the grooming industry has been trying to do for years: persuading men to adopt beauty routines by normalising them
Cosmetics Business reveals the top 5 male grooming trends of 2023 in new report

Cosmetics Business reveals the top 5 male grooming trends of 2023 in new report

Men’s grooming has taken a long time to crack, but as the pieces finally slot into place, new trends are emerging
Is beauty's celebrity creative director trend all style and no substance?

Is beauty's celebrity creative director trend all style and no substance?

More beauty brands are teaming up with celebrities not just as ‘faces’ but in creative leadership roles
The future of anti-stress skin care

The future of anti-stress skin care

The beauty industry is working hard behind the scenes to bring scientific proof to stress-relieving skin care
Why melanin-rich skin care lines are beauty's most necessary launches

Why melanin-rich skin care lines are beauty's most necessary launches

Following a decades-long disparity in skin care for melanated tones, these new brands are putting black and brown communities first
Is K-beauty's multi balm trend about to go global?

Is K-beauty's multi balm trend about to go global?

The multi-use moisturising sticks boost hydration throughout the day, resonating with skin care consumers' current needs
The standout beauty trends from Cosmoprof Worldwide Bologna 2023

The standout beauty trends from Cosmoprof Worldwide Bologna 2023

These are the best brands, trends and ideas on display at beauty's biggest trade show – including our pick of beauty's rising star
'Skin rewilding' is the antidote to modern skin problems in 2023

'Skin rewilding' is the antidote to modern skin problems in 2023

Barrier protection is dominating skin care, with ceramide-based products in strong demand. But the megatrend is about to flourish in more experimental ways
Brands are obsessed with Gen Z, but not for the reason you think

Brands are obsessed with Gen Z, but not for the reason you think

Gen Z's influence, both on the industry and in their own households, is winning beauty’s prized older consumers – their Gen X parents
Cosmetics Business reveals the top 5 skin care trends of 2023 in new report

Cosmetics Business reveals the top 5 skin care trends of 2023 in new report

A first look at what's emerging and evolving in skin care from active ingredients to melanin-rich skin care and using Gen Z to target mature consumers

Trending Articles

  1. Cosmetics Business reveals the top 5 fragrance trends of 2026 in new report Scent stacking, slow perfumery and alcohol-free perfumes are among the biggest trends shaping fragrance this year
  2. Cosmetics Business reveals the top 5 skin care trends of 2026 in new report K-beauty spicules, barrier hero ingredient beta-glucan and support for cosmetic treatments are among the skin care trends on the rise this year
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    How Amazon beat Sephora to become retail's male beauty powerhouse US male skin care and grooming shoppers are spending four times’ more at Amazon than Sephora. What is the e-commerce giant getting so right with men?
  4. Cosmetics Business reveals the top 5 male grooming trends of 2025 in new report Gen Z men's experimentation with skin care brands, deodorants' fine fragrance glow up, and Amazon's category domination are among the latest trends in male grooming
  5. Cosmetics Business reveals the top 5 beauty consumer trends of 2024 in new report From Gen Alpha's sharp eye for shelfie-worthy brands to Boomers' 'profound' engagement with beauty, this report uncovers the latest consumer shifts across every generation

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