Latest in Analysis

Africa’s $5 billion beauty revolution: The rise of science, culture and innovation

From tailored skin care to textured hair care, African brands are blending science, tradition and sustainability to lead one of the fastest-growing beauty sectors worldwide

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Gen X are the new power shoppers driving $1.5 trillion in beauty spend

Shoppers aged 45 to 60 now make up 25% of total spend for the beauty category, favouring products that ‘balance benefits with simplicity, legacy with innovation’
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Trademark trouble: How beauty brands can safeguard global expansion

Beauty brands eyeing the lucrative Asian market need to be aware of trademark disputes. Tania Lovita, Principal at Suryomurcito & Co, offers the complete guide to best prepare for expanding your global reach
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Analysis: ‘Sephora Kids’ is not to blame for Drunk Elephant’s woes, chasing virality is

Amid lagging sales and a backlash from tweens’ newfound obsession with the brand, can this once mighty skin care start-up regain its former glory?
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From age ratings to skin care A to Zs: What’s the legacy of Sephora Kids one year on?

Brands, retailers and parents are getting a grasp on their responsibilities when it comes to getting the right products in Gen Z and Gen Alpha’s hands
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Opinion: Has DEI become a dirty word in beauty?

At a time when employees are facing threats of diversity and equity rollbacks, Millie Kendall, CEO of the British Beauty Council, explains why the UK beauty industry must support its workforce and go one step further
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Is Kate Moss’ Cosmoss in trouble?

Launched in 2022 by the supermodel and 90s icon, website orders are no longer being accepted and financial accounts are yet to be filed
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Multi-use make-up sticks are redefining beauty for Gen Z

Driven by Gen Z and a shift toward streamlined routines, multi-use make-up sticks are reshaping beauty norms and brand strategies alike
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Analysis: What really went wrong at REN Clean Skincare

Founded in 2000 and acquired by Unilever in 2015, a lack of innovation and failure to move with the times are to blame for the brand’s demise a decade later

An exclusive opportunity: The Pure Beauty Awards 2025 is closing entries soon

The highly anticipated annual Pure Beauty Awards is officially closing entries on 18 July. This edition, the Pure Beauty team are looking for the best beauty launches within the industry that have entered the UK market between July 2024 and July 2025 - and time to enter is running out!

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Analysis: Was Revolution Beauty too hot for CEO Lauren Brindley to handle?

Was Brindley’s departure from the Adam Minto-founded fast beauty business an inevitability? Cosmetics Business Acting News Editor Alessandro Carrara weighs in
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SS25 nail trends: From sea witch aesthetics to child adornment, beauty gets sentimental

Nails are getting personal this spring/summer, as trends tap into nostalgic joy, elemental power and mood-driven beauty. These are the season’s most expressive manicures

Sleep-focused skin care and moodscaping fragrances top Boots’ 2025 beauty trends

The UK beauty retailer’s latest forecasting report also reveals a rise in high/low beauty and prejuvenation-focused purchases
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Matilda Djerf scandal and what the fallout means for brand partnerships

The influencer and brand owner is facing allegations of bullying, creating toxic workplace environments and fat-phobia

L’Oréal reports growth amid Asia and dermatological beauty slowdown

The French beauty conglomerate plans for major innovation push for 2025

We're thrilled to unveil the next chapter of Cosmetics Business

We have revamped our website with a fresh new look and have a new addition to the Cosmetics Business subscription package
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What beauty can learn from the 'Sephora kids' controversy

Videos complaining about the behaviour of tweens in Sephora stores have taken over social media. Retail expert Janet Milner-Walker explains the key takeaways for brands
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Understated luxury and guerrilla claims top 2024’s retail design trends

Experiential agency Backlash shares its expert advice on the immersive design trends brands should add to their physical retail spaces next year
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A guide to seed fundraising: everything you need to know

Law firm Freeths explains how how to successfully attract seed investors to your beauty business, covering the opportunities and risks

Career Advice: How to work your way to the top

Are you looking to take your career to the next level?
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Legal 101: The key risks for beauty brands entering the metaverse

As beauty brands delve deeper into the metaverse via digital stores, wearables and events, law firm Freeths outlines the legal challenges to consider
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My period brand was the target of a complaints storm. Here's how I fought back

After receiving hundreds of complaints over an TV advert aimed at breaking period stigma and taboos, Here We Flo founder Susan Allen explains how she managed the misogynistic backlash and spun the situation in her favour

Sponsor content

Haut.AI introduces “Deep C.A.R.E.” proprietary AI recommendation system for more context-aware skincare matching

Haut.AI, a leader in scientifically backed, AI-driven technology for the beauty industry, proudly introduces Deep C.A.R.E., a new context-aware skincare recommendation...

Only 1 in 2 intimate care products are kind to the vulvar microbiome, in market test

KIND TO BIOME, a company that provides substantiation of microbiome friendly claims in the cosmetic industry, has performed a market analysis of products that have the...

Transforming online fragrance sales with AI

By leveraging AI and data-driven olfactory profiles, Skin Match Technology offers detailed visual representations of fragrance notes, enhancing product understanding and...

Haut.AI reveals exclusive preview of AI Skin Analysis ahead of In-Cosmetics Global 2025

Haut.AI will be attending in-cosmetics Global 2025 in Amsterdam, and you can find them at Booth EU115

Discover viscosity techniques workshop

The workshop is aimed at those who are looking to find a solution to their viscosity measurement or customers who are new to viscosity. The workshop will involve theory...

Unlocking product innovation with skin surface biomarker analysis webinar

Skin surface biomarkers are increasingly recognised as essential measuring tools in dermatological science for non-invasive skin health diagnostics. Join SGS' expert...

Consumer perception & why emotional tracking matters

Revolutionising cosmetic testing with AI-powered Emotional Analysis

Cosmoprof Worldwide Bologna 2024: The global beauty market analysed by Euromonitor International

The final value for the global cosmetics industry in 2023 amounted to over $617.2 billion. For 2024, the sector is projected to reach a value of $670.8 billion,...

Cosmetic sensory testing

Sensory analysis of cosmetics is the key to better understand consumer perceptions and promote the product’s strengths confirmed by an expert panel

Anton Paar announces the Ultratap 500 series: the next level in tap density testing

Key features of the Ultratap 500 series include: unmatched durability, easy operation and comprehensive reporting

Cosmetics Business Roundtables: Watch 2023's events on demand today

Offering insight from 20 experts, each from a selection of some of the industry's leading companies, the webinars are all available to watch on demand

Revolutionise the cosmetic industry: embrace Quorum Quenching Analysis for superior products

In the ever-evolving world of cosmetics, staying at the forefront of innovation is key to success. One groundbreaking technology that holds immense promise for the...

Featured companies

Bespoke Advantage is a London-based consultancy, with over 60 years combined experience, specialising in supporting our international client base in developing and building... MSL Solution Providers (MSL) is a consultancy specialising in the regulatory compliance and microbiological testing of cosmetics and personal care products. In 2022, it was... QACS, The Challenge Test laboratory provides cosmetic and personal care testing services. As a one stop shop cosmetic testing lab, QACS provides a full spectrum of Quality... Arbelle is the trusted provider of cutting-edge beauty AI and AR solutions for cosmetic brands. Arbelle’s proprietary technology revolutionises beauty experiences across...
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