The 6 beauty brand websites failing disabled consumers

By Becky Bargh | Published: 12-Nov-2019
Marketing

This Purple Tuesday, user experience agency Sigma is calling for online retailers to improve their websites as many beauty brands are not complying with the industry’s Web Content Accessibility Guidelines

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Clinique, Clarins, No7, Boots, Pure Essentials and Urban Decay have been named by user experience agency Sigma as the beauty brands with the least user-friendly websites for disabled consumers.

The most common hindrance was

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  • Companies:
  • L'Oreal
  • Clarins
  • Urban Decay Cosmetics
  • Walgreens Boots Alliance
  • Sigma
  • Pure Essentials London
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