How Pinterest is boosting visibility for beauty brands

By Becky Bargh | Published: 29-Apr-2020
Retail Marketing

As lockdown keeps people indoors across the world, more consumers are turning to digital outlets to engage with beauty

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In the last month, social media platform Pinterest has seen a 60% year-on-year increase in searches and sign-ups globally.

And with 85% of Pinterest’s audience using it for beauty and personal care inspiration, there are opportunities for beauty

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