A few years ago if you advised consumers which products to buy based on the exact time and location of their birth, you’d probably see a few raised eyebrows to say the least. But
Zodiac beauty: How astrology made its way into bathroom cabinets and make-up bags
The trend has been harnessed for content creation and product development, Cosmetics Business explores the rising stars of horoscope beauty
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Research & Development
L’Oréal is fuelling the future of AI – and it is only just getting started
Guive Balooch, Head of Augmented Beauty & Open Innovation at L’Oréal Groupe, pulls back the curtain on L’Oréal’s artificial intelligence (AI) strategy and his role in taking the business’ technology to new heights