TRI-K gets a digital face-lift with the re-launch of website

TRI-K Industries, a global manufacturer of beauty and personal care specialty ingredients, is pleased to announce the launch of a completely redesigned website.

The new website exemplifies TRI-K’s commitment to stay ahead of the curve in the ever-growing beauty and personal care industry and continually improve customer interactions.

A company’s website is the critical first impression for most consumers in today’s market, and TRI-K is excited to unveil the new layout to the world.

“I feel this new chapter really reflects TRI-K as an organisation and how we want to be seen in the market. Our commitment to innovation, high quality products and customer service has always been a priority, and now our website truly expresses that.” said Subhas Sen, TRI-K’s President.

The new website is designed to enhance user interaction with a stylish new layout that provides language options, improved navigation performance, global contact information, multiple enhanced search functions, quick and easy access to product information and real time information updates on events, company news and product launches.

With customer care in mind, the website is available in three different languages and enables users to search for product solutions by benefit, family and free text.

“We wanted the website to really embrace the global capabilities of TRI-K. We launched 14 products last year and opened new sales and technical support offices in Asia and Latin America. We are extremely proud of how much we have grown, and continue to grow, and wanted a digital platform to embody our continued evolution as a company.” said Mary Beth Comerford, TRI-K’s Marketing Specialist.