How recyclable is your make-up? Traditionally, our mascaras, lipsticks and so forth have been beauty’s trickiest items to design recyclability into.
“Make-up packaging such as mascaras, lip glosses, lipsticks, compacts and jars are often highly complex as they are small, compact, cylindrical, multi-material and use plastics, such as ABS [acrylonitrile butadiene styrene], which have no existing recycling stream,” Gilles Swyngedauw, VP, Corporate Social Responsibility and Product Sustainability for Cosmetics & Fragrance at Albéa, tells Cosmetics Business.
But complexity is no longer an adequate excuse, as, internationally, the onus is now on the makers of packaged goods – like cosmetics – to ensure their products can be repurposed into valuable secondary resources, or pay the price.
Have you launched an innovative packaging concept in the past 12 months? Then you could be in with a chance of winning at this year's Pure Beauty Awards. Click here for more information