The global beauty trend is shifting from "skin whitening", which depends on one's natural skin colour, to "skin brightening", which is a borderless concept. "Whiteness" is defined as skin colour based on the amount of melanin, the black pigment produced by melanocytes. Although acquired factors also play a role, genetics have a strong influence on the whiteness. On the other hand, "bright skin", which is often interpreted in terms such as "clarity", depends on various acquired factors instead of melanin.
ICHIMARU PHARCOS proposes a combination of three natural cosmetic ingredients that are effective in brightening the skin to effectively make it appear brighter.
Target 1: Skin volume
Solution: Activation of subcutaneous preadipocytes
Recommended product: Adeplump
Adeplump is a perfect adipose enhancer for a beautiful plumped skin, obtained from Arnica Montana flower. It is clinically proven to increase skin smoothness, brightness and elasticity, volumising the face, lips, and other body parts while reducing skin wrinkle.
Target 2: Surface roughness
Solution: Formation of epidermal tight junction
Recommended product: MandarinClear HS
MandarinClear HS smoothes the skin’s surface by making each epidermal cell firmer. It also makes the skin look clear as though it radiates from within by increasing the amount of internally reflected light from the lower layer of skin (light recognised as skin tone).
Target 3: Lipofuscin
Solution: Activation of proteasome and autophagy
Recommended product: JuniperBright
The beauty trend has shifted from “skin whitening” to “skin brightening”. Some factors like lipofuscin cause light scattering on the skin and make skin appear dullness. JuniperBright reduce lipofuscin and improve skin brightness for borderless beauty.
These ingredients are COSMOS APPROVED and registered in China IECIC 2021.
Please contact Ichimaru for samples and further information.
