Amanda May | Editor, CosmeticsBusiness.com and Pure Beauty magazine

Articles and archive:

Analysis | Body Care | Colour Cosmetics | Digital | Distribution | Finance | Fragrance | Hair Care | Ingredients | Male Grooming | Manufacturing | Marketing | Media | Packaging | Recruitment | Regulatory | Research & Development | Retail | Skin Care | Sun Care | Sustainability | Training & Education | Wellness

Amanda is the Editor of CosmeticsBusiness.com and sister title Pure Beauty magazine, covering the latest news, trends and hot topics. She sits on the British Beauty Council's Media Advisory Board, helping to shape the future of the UK beauty industry.

Amanda May

Profile

Amanda May specialises in writing and editing for B2B publications in the beauty, spa and wellness industries. As Editor of CosmeticsBusiness.com, as well as sister publication Pure Beauty magazine, she is the main editorial contact for all industry news, launches, interviews and hot topics. She is also the key editorial contact for The Pure Beauty Awards.

Amanda also sits on the British Beauty Council Media Advisory Board, helping to shape the future of the UK beauty industry, and was previously Deputy Editor at leading salon-focused publication, Professional Beauty; the Associate Editor of World Spa & Wellness magazine; and has also written for Aesthetic Medicine.

Related content

Skin Care
Georgia May Jagger’s May Botanicals pauses operations after three years

Georgia May Jagger’s May Botanicals pauses operations after three years

The British Supermodel revealed on social media that she has made the ‘personal decision to pause May Botanicals’, the organic skin care line she launched in 2023
Fragrance
YSL Beauty names Alisha Boe Black Opium Ambassador to mark ‘thrilling new chapter’

YSL Beauty names Alisha Boe Black Opium Ambassador to mark ‘thrilling new chapter’

The L’Oréal-licensed company has signed 29-year-old Boe, who stars in Apple TV+'s critically acclaimed show The Buccaneers, to front Black Opium Pink Glaze – the newest addition to its Black Opium flagship fragrance
Ingredients
K18 enters hair longevity category with £110 serum that addresses premature ageing

K18 enters hair longevity category with £110 serum that addresses premature ageing

K18’s FutureIQ Biomimetic Hair Longevity Serum claims to ‘support the scalp environment before visible signs of ageing appear’, using MultiVital technology to support oxidative defense, follicle anchoring, pigmentation and scalp resilience
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Colour Cosmetics
Exclusive: Charlotte Tilbury to host Ibiza-themed pop-up to promote Unreal franchise

Exclusive: Charlotte Tilbury to host Ibiza-themed pop-up to promote Unreal franchise

The Puig-owned make-up brand is spotlighting its Unreal complexion franchise – and new addition Unreal Highlighter Fresh, Healthy Glow Stick – with a four-day beach-themed pop-up in London, UK, that promises exclusive merchandise and prizes
Fragrance
Chanel signs singer Gracie Abrams as Coco Mademoiselle Ambassador

Chanel signs singer Gracie Abrams as Coco Mademoiselle Ambassador

Chanel has named the 26-year-old Grammy-nominated artist the face of Coco Mademoiselle Crush Absolu – the first new scent addition to its Coco Mademoiselle fragrance collection in six years
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Colour Cosmetics
Analysis: L'Oréal must address what Gucci Beauty stands for in licence takeover

Analysis: L'Oréal must address what Gucci Beauty stands for in licence takeover

With L’Oréal set to acquire Gucci’s beauty licence from Coty sooner than expected, we discuss what the giant can do for the luxury fashion house – from addressing Gucci Beauty’s identity crisis, to building a make-up line that can mature and build equity
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Ingredients
Inside Dermalogica’s big innovation plans: longevity science, AI and biotechnology

Inside Dermalogica’s big innovation plans: longevity science, AI and biotechnology

The Unilever-owned heritage player’s innovation pipeline for the next two years sees it ramp up R&D in longevity science, AI-designed functional peptides, sun care filters and biotechnology to ensure better skin barrier health
Colour Cosmetics
Has Estée Lauder Companies decided against selling Dr. Jart+, Too Faced and Smashbox?

Has Estée Lauder Companies decided against selling Dr. Jart+, Too Faced and Smashbox?

After months of speculation that Estée Lauder Companies was allegedly mulling a potential sale of Too Faced, Smashbox and Dr. Jart+, a new report alleges the beauty giant has decided to keep the trio in its portfolio
Finance
Rituals to spend €40 million refurbishing 1,500 boutiques across 30 countries

Rituals to spend €40 million refurbishing 1,500 boutiques across 30 countries

As part of its ongoing commitment to specialised physical retail, the Dutch beauty retailer is undertaking its largest European store upgrade project to date, aiming to refit 1,500 boutiques across 30 countries in just 30 working days
Finance
L’Oréal inks partnership with the Plenitude Arena to extend cultural reach

L’Oréal inks partnership with the Plenitude Arena to extend cultural reach

The French giant has signed a two-year partnership with Europe’s largest indoor venue to become its Exclusive Beauty Partner, with L’Oréal now able to showcase its portfolio of 40 beauty brands to ‘highly diverse audiences’ during events
Colour Cosmetics
E.l.f. Cosmetics is giving away thousands of driving lessons to UK learners via new campaign

E.l.f. Cosmetics is giving away thousands of driving lessons to UK learners via new campaign

The beauty brand has teamed up with RED Driver Training to give 1,100 winners free driving lessons, aiming to democratise access to ‘one of the most financially out-of-reach milestones’ facing young people in the UK today
Colour Cosmetics
Versed has been acquired by Belle Brands to ‘maximise its potential’

Versed has been acquired by Belle Brands to ‘maximise its potential’

The ‘clean’ skin care and make-up line by Katherine Power joins JVN Hair, Pipette and KVD Beauty in Belle Brands growing portfolio, a beauty platform formed by investment firm Windsong Global