System Akvile and Haut.AI: breaking the stigma of beauty and healthcare with AI-powered personalisation and a new approach to acne

12-Sep-2022

System Akvile and Haut.AI partner to challenge beauty norms, reduce stigma associated with visible skin conditions and create a new treatment paradigm in skin care

System Akvile and Haut.AI: breaking the stigma of beauty and healthcare with AI-powered personalisation and a new approach to acne

On 13 September, Haut.AI, a leading R&D company specialising in artificial intelligence for skincare and longevity, announced an important partnership with System Akvile, a science-based skin health app.

System Akvile is an all-in-one app for skin health, with the initial mission to help people with acne prone skin. Acne is the eight most common disease with a global prevalence of nearly 10%. It affects over 40% of Millenials and GenZs.

People with acne-prone skin often live in the long shadow of the condition. Standards of beauty portrayed in the media, reinforced by brands promoting their products, create unattainable and unstainable skin-care practices. Combined with societal misconceptions about the condition, they can be left with little hope and an abundance of disappointment.

“People with skin conditions often feel like they are perpetual flaws. This comes from long-standing myths, inaccuracies, taboos, and they are constantly reminded of it by today’s distorted standards of beauty. They are in charge of their skin, but not in control. This is neither healthy for the skin nor for the mind. We want to put control in their hands with innovative and accessible tech.” Explained Dr. Akvile Ignotaite, the founder of System Akvile and a data-scientist.

System Akvile does skincare differently by creating a comprehensive approach - identifying triggers, tracking progress, and educating users with scientific facts. This helps users understand the effect their lifestyle has on their skin’s condition. Haut.AI technology plays an important role by implementing a set of AI algorithms in the app to produce high-quality scan data, with the capability to assess up to 150 visual wellness biomarkers of the skin. This powerful combination delivers accurate personalised analysis of the skin, tracks changes and ultimately gives users the knowledge to manage their skin health.

“This partnership is an example of the social impact that Haut.AI technology has. Holistic evidence and scientifically proven methods for achieving acne free skin developed by the System Akvile team combined with accurate biologically relevant skin analysis by Haut.AI is the real beauty tech opposed to just trying being beauty tech. Our partnership gives consumers more than just data - we are giving understandable and actionable insights for higher quality life and well-being.” said Anastasia Georgievskaya, CEO of Haut.AI.

The Haut.AI technology has already received 17,000 face scans within five months of its integration into the app. This high-rate of adoption suggests that there is a need for best-in-class technology among users who are looking for an effective solution to their chronic skin condition.

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The insights and learnings from the acne-prone users will help open up opportunities for people with other skin conditions.

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