Ingredients meeting 2019 male grooming trends

Published: 6-Dec-2018 Featured companies: BASF Personal Care and Nutrition GmbH Mibelle Biochemistry Lucas Meyer Cosmetics Chemyunion Lubrizol Beauty
Ingredients Research & Development Male Grooming

From optimal beard care to solutions for tackling body odour, John Woodruff explores the newest ingredients to help you keep your male customers looking groomed to the max

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The men's personal care category includes a diverse range of products dedicated to personal hygiene and enhancing one's personality.

According to Euromonitor International, the global market for male grooming products is projected to reach US$60.7bn by 2020.

This feature will focus on the new ingredients available to improve performance, aesthetics and marketing claims for products marketed specifically towards men.


Male skin ageing

Before looking at male skin care it is worth looking at the differences between the skin of males and females.

This has been the subject of much research and it is generally recognised that

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Featured companies

BASF Personal Care is one of the world’s leading supplier of high-performance ingredients for the personal care industry. The company understands human needs and meets them... Mibelle Biochemistry designs and develops innovative, high-quality actives based on naturally derived compounds and profound scientific know-how Lucas Meyer Cosmetics develops, manufactures and markets innovative ingredients for the cosmetic and personal care industry Every day at Chemyunion, we create and develop sustainable and innovative ingredients aligned with market trends for the personal care, health, and home care sectors. Our...
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