Court rules to protect Schering-Plough’s Coppertone

Published: 12-Jun-2008

Fruit of the Earth has been forced to change the packaging of generic, no-name sport and baby sunscreens following a ruling by a Texas Federal District Court in the US. The case had been brought by Schering-Plough who maintained the Fruit of the Earth packaging infringed that of its well know Coppertone sun care brand.


Fruit of the Earth has been forced to change the packaging of generic, no-name sport and baby sunscreens following a ruling by a Texas Federal District Court in the US. The case had been brought by Schering-Plough who maintained the Fruit of the Earth packaging infringed that of its well know Coppertone sun care brand.

Fruit of the Earth now has two weeks to change the trade dress of its products, including that of products already produced. The court declined a preliminary injunction against Fruit of the Earth at this point but failure by the company to certify compliance with the court in that time will result in sanctions.

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