Profile
Value for Beauty Brands / Retailers
Higher conversions and sales: Clients report:
- 30% increase in Conversion Rate
- 30% increase in Average Basket
- 12% of Users sign-up / save their profile
- +10% more Product in the Basket
Reduced returns and better match satisfaction: Because shade matching, skin-type matching, ingredient sensitivities are handled intelligently, customers get products that better fit them — lowering trial-and-error mistakes.
Improved customer trust & loyalty: Transparency (ingredients, clear explanations), personalization, and inclusive shade/skin/hair matching helps build trust — especially important for customers concerned about sensitivities, values (vegan, cruelty-free), “clean beauty,” and inclusivity.
Scalable personalization at low friction: As a plug-and-play SaaS solution, brands of any size (from indie to large retailers) can integrate it with relative ease.
Support across sales channels: Works for online shops, mobile apps, physical stores, salons/spas — enabling unified and consistent personalized experience regardless of channel.
Typical Use-Case Scenarios / Clients
- Online beauty retailers wanting to offer virtual consultation & recommendations (skincare, makeup, haircare, fragrance) to reduce friction and increase conversion.
- Makeup brands selling foundations or color cosmetics who want to reduce “shade mismatch” and improve customer satisfaction.
Our Database covers:
- 112 Different Skin Tones
- 15’000+ Products in the following Categories for Cross-Matching
- 65% Foundations, 19% Concealers, 5% Tinted Moisturizers, 5% Face Powders
Brands targeting customers who care about ingredient transparency, clean beauty, vegan or cruelty-free products — enabling filtering, ingredient-level detail, and clear explanations.
Brick-and-mortar shops or salons who want to digitize the “consultation experience” (e.g. via in-store screens or mobile QR-code flows) to upsell appropriate products while customers wait or receive treatments.
Distinctive Strengths of Inference Beauty (vs Basic Quizzes / Generic Recommendation Engines)
We use a large, proprietary ingredient database and extensive product metadata to match not just skin tone, but skin type, sensitivities, formulations, ingredient compatibility over 110 Product Categories in Skin Care, Body Care, Color Cosmetics and Fragrance.
Our Database fulling our AI recommendation engine:
- 60,000 Ingredients Distinguished by Source, Utility, Effect, and Ingredient Group.100 Attributes per Ingredient
- Full Product Benefit lists
- 1000+ Olfactory Notes
- 112 Skin Tones
- Special Features such as Vegan, Cruelty-Free, Micro-Plastic Free
- Packaging Type and Consumer Preferences
We offfer real-time AI Face & Hair Scanning — enabling dynamic, context-aware recommendations that take into account skin condition, environment, seasonal changes, lifestyle factors, scalp/hair condition etc.
- 85% Finish the AI Analysis
- 40-70% Click-Rate on Product
For every recommendation we provide explanation — not just “this product matches you,” but “here's why (these ingredients, skin type, sensitivities) make it suitable.” This helps with transparency, trust, compliance, and supports consumers wanting ingredient-level clarity.
Use Inference Beauty if you are:
- A brand or retailer that wants to launch a full digital experience.
- A beauty brand or retailer (skincare, makeup, haircare, fragrances) looking to differentiate by offering personalized, trustworthy shopping experiences.
- Targeting customers who value ingredient transparency, clean/ethical beauty, inclusive shade ranges, or have particular skin/hair sensitivities or preferences
- Struggling with high return rates, shade mismatches, customer hesitation — want to boost customer confidence and decrease friction.
- Operating both online and offline (e-commerce + salon/spa + physical stores) and want a unified personalization & recommendation layer across channels.
Plug & Play Integration
Flexible integration across channels (online, mobile, in-store, salon/spa) — giving brands versatility in how they deploy the tools depending on their business model.
Our hassle-free solution integrates seamlessly, making it the top choice for retail and beauty brands looking to elevate their digital experience.
Contact
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Email: office@inferencebeauty.com
- Book Demo: inferencebeauty.com/book-demo/
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