The Proactiv Company has appointed influencer Cameron Dallas as the latest ambassador for its X Out brand.
The teenage targeted skin care company will work with the digital celebrity via its online and broadcast marketing.
Cameron has more than 35 million followers across his social media platforms and joined X Out earlier this month.
His career started by uploading pranks to Vine before venturing into modelling and starring in Netflix series Chasing Cameron.
He is said to have stood out to the brand due to his candid honesty regarding acne and blemishes.
"X Out is perfect for my schedule. It is so simple, fast and actually works. I am more confident in my own skin and always camera ready – a necessity in my line of work," Cameron said.
According to a post on Instagram from Cameron, he was first introduced to Proactiv by a fan but switched to X Out because of its simplicity.
"We are thrilled that Cameron, like millions of others, has found that the power of X Out can help get and keep your skin clear and help restore confidence," said Seth Radwell, CEO of The Proactiv Company.
"Cameron understands that X Out is the best one-step acne treatment on the market and we are so proud of our partnership with him."