Rihanna has announced the launch of Fenty Beauty in the Caribbean.
From 24 October, Fenty Skin and Fenty Fragrance and Fenty Hair will be available to buy in nine islands including the singer's home country of Barbados.
The other countries are Antigua, Aruba, the Bahamas, Bermuda, Cayman Islands, Trinidad and & Tobago, Grenada and Sint Maarten.
The billionaire made the announcement on 1 October on TikTok and expressed her excitement over the Caribbean launch.
“After all these years I could not be more excited to announce that Fenty Beauty and Fenty Skin are finally going to be available across the Caribbean and in my home country Barbados,” Rihanna said.
“Fenty Beauty and Fenty Skin were inspired by my own beauty needs and of course growing up in the Caribbean I know you will all find something that works for you”.
Shoppers can expect to find the products at these selected retailers: Lipstick Antigua, Maggy’s Aruba, John Bull Ltd Bahamas, Bridgetown Duty Free, 59 Front, Bermuda, Kirk Freeport from Cayman Islands and Vendome in Trinidad and Tobago.
A selection of Fenty Hair products
Rihanna started Fenty Beauty with LVMH in 2017 and has since launched Fenty Skin, Fenty Fragrance and most recently Fenty Hair on 10 June.
In 2023, according to Statista, Fenty Beauty was the celebrity beauty brand that generated the most revenue at £477m.
The brand is also known for making strides with diversity and inclusivity in the beauty industry.
Its 50-shade foundation line, originally 40 in 2017, made Time Magazine's Best Invention of the Year list at launch.
Launching the brand in the Caribbean further hopes to promote this goal.
The Caribbean launch adds to Fenty Beauty's global expansion plans in 2024.
In March, Fenty Beauty launched in China further continuing the brand's Asia expansion.
The LVMH-owned brand also expanded into India this year.
