Popsockets has expanded its nail care range into the UK
Mobile accessory brand PopSockets has expanded its beauty offering into the UK.
The Colorado-based company first launched its nail range in the US in September 2019, but from this week British consumers will be able to purchase the press-on nails that are designed to coordinate with Popsockets' mobile phone grips.
Popsocket first broke into the beauty category by collaborating with skin care brand Burt's Bees on a PopSocket phone grip that doubles as a lip balm holder.
“Our beauty products have been really dynamic, exciting additions for our customers” said Jani Hermansson, PopSockets’ Director of Marketing & Brand for EMEA.
From £11.99, PopSockets Nail are available in 15 designs and each kit includes 30 adhesive nails in varying sizes, a prep pad, cuticle stick and mini nail file.
Hermansson added: "We’re thrilled to be kicking off the new year pioneering the first-ever PopSockets Nails in the fast growing beauty segment, and hope this provides our customers with all of the tools to mix and match their favourite grips with a beautiful at-home manicure.”