Packaging the ‘unrecyclable’: The new obsession among beauty brands

By Becky Bargh 17-Mar-2022

Packaging expert Eastman is making headlines for developments in its chemical recycling technology – and beauty wants to take part. On the back of major deals with Estée Lauder Companies and P&G, Cosmetics Business learns more about the potential of this new form of recycling and where its limitations lie

Beauty’s break up with plastic has been heavily documented over the last decade.

Cutting out plastic has become the primary concern of businesses and consumers alike as we hurry to solve the impending crisis facing our world.

That being said, the introduction of mushroom and bamboo packaging is not going to save the planet from its problem with plastic.

Sign up for your free email newsletter

All industries need to learn to live...

This is a small extract of the full article which is available ONLY to premium content subscribers. Subscribers sign-in (top right) to read the article.
Or
Subscribe now to premium content on Cosmetics Business

Featured Companies

See also