Kao launches mail-in service for testing babies’ skin

By Julia Wray 8-Mar-2023

Babywell Check gives parents information about the barrier functions of their infants’ skin

The skin barrier function of infants with atopic
dermatitis is weak

The skin barrier function of infants with atopic dermatitis is weak

Japanese beauty group Kao is starting a health testing business for babies’ skin.

Using Kao’s Babywell Check service, parents can non-invasively gain information about the barrier function of their infants’ skin to provide appropriate care.

Babywell Check is based on the company’s skin surface lipids RNA (SSL-RNA) monitoring technology.

This process uses RNA extracted from facial sebum (collected with oil-blotting film) to indicate various skin and physical conditions.

The service will launch 9 March with Healthcare Systems, a Nagoya University venture business that develops and distributes mail-in testing kits.

Babywell Check follows the launch of Kao’s Skin Potential Analysis in November 2022, a skin analysis service also based on SSL-RNA monitoring, but for adult skin.

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Skin Potential Analysis lets consumers compare their skin condition to others in the same age group.

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