They say to never work with your family, but some of beauty’s buzziest businesses are making a case for quite the opposite.
From parents tapping into their children to build brands for a new generation, to siblings teaming up like never before and couples falling in love over lab meetings, beauty is seeing an increasing number of familial co-founders pop up.
Read on to uncover the relationships behind some of beauty's most notable family-run businesses, and hear from the founders about their advice for turning a personal relationship into a professional one.
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Fable & Mane – sibling duo Akash and Nikita Mehta

Sibling duo Akash and Nikita Mehta’s business was born from memories of their grandmother massaging and oiling Nikita’s hair with a handmade blend.
The pair decided to build a brand that shared Indian beauty secrets with the rest of the world, with Akash settling into a CEO role, and Nikita as Creative Director, Storyteller and Product Visionary, for their holistic hair care brand, Fable & Mane.
The pair also heavily focus on philanthropic ventures, with Akash founding The Fable Fund, a charitable organisation dedicated to protecting wildlife, which is partially funded through the brand’s sales.
Sharing the best part of working with his sister, Akash says that “one of my favourite parts is the level of trust and understanding we have.
“We know each other so well that there is very little need to over explain things, and we can be completely honest with each other.
“It is also incredibly special to be able to build something together that has such a perso