Bee Good launches crowdfunding campaign to increase international presence

The cruelty-free brand also hopes to enhance its NPD strategy

British beauty start up Bee Good has launched a crowdfunding campaign to grow its business and increase NPD capabilities.

The cruelty-free brand, which uses British British honey, beeswax and propolis in its skin care products, currently has 16 skis and a retail presence in Waitrose and with Amazon in the UK, France, Germany, Italy and Spain.

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