MAC has been criticised by Muslims on Twitter for posting a make-up tutorial showing women how to get ready for Suhoor, a meal eaten before the sun rises during Ramadan.
The ‘Get Ready For Suhoor’ video, which was posted on YouTube by MAC Cosmetics, shows a make-up artist applying eyeshadow, pencil eyeliner and mascara to a Muslim woman.
Many Twitter users were unimpressed by the video, which they said missed the mark when it came to the reality of Suhoor, which many Western Muslims do not dress up for.
Some suggested that MAC may have confused Suhoor with Iftar, which is the evening meal that Muslims end their daily fasting with at sunset.
MAC did not respond for comment but appears to have removed the video.
hi can y’all stop commercializing ramadan do you even know what suhoor is thanks pic.twitter.com/0y10soFvNK
— مريم (@MaryamSaleh) May 25, 2018
Dying. I’d be lucky to manage to drink water in time - let alone fully contour my face. https://t.co/MGBxVIqns6
— Bushra (@13thcatsmeow) May 25, 2018
Suhoor is the pre-sunrise meal you roll out of bed at 4am to spend 10 minutes eating before you go right back to sleep.
— Diana Elbasha (@DianaElbasha) May 26, 2018
This is a fail, @MACcosmetics. pic.twitter.com/ESzsjnOzpQ
What is MAC tryna do?
— a (@xiusbyun) June 2, 2018
Suhoor Makeup Tutorial? Pretty sure most people just wanna sleep
Support for MAC
However, others were supportive of MAC’s video and explained that in some parts of the world, such as the UAE, women and men do dress up or attend parties to observe Suhoor.
This year, Ramadan began in the UK on the evening of 16 May and is due to end in the evening on the 14 June.
I know I am late to this but as @dinatokio said Muslims really are very different around the world and tbh I do think western muslims these days get offend easily over something which wasn't even targeted at them!!! the mac suhoor glam look was aimed at muslim majority countries!
— n oor (@amberrheards) June 4, 2018
in Saudi and other countries GCC countries, suhoor parties do exist. This video targets specific audience
— :) (@shaikhaaljar) June 1, 2018