L’Oréal USA buys Peel’s Salon Services
Acquisition will extend the group’s coverage of US hair salons
L’Oréal USA has acquired the Nebraska based company Peel’s Salon Services through its SalonCentric division. With the new acquisition, L’Oréal USA is extending its distribution to the vast majority of the US, as the multinational’s Professional Product Division strives to offer a better service to the US hair salons. Peel’s Salon Services supplied hair salons in 12 states across the mid US with a network of representatives and outlets open only to professionals.