Jessica Chastain named as face of YSL’s new feminine fragrance
Actress to front Manifesto advertising
Stephan Bezy, international general manager, YSL Beauté said of the Tree of Life and The Help actress: “We were won over by the very subtle strength of Jessica Chastain, her solar charm, her free mind. She embodies the quintessence of Saint Laurent’s femininity, a woman of her day and age, independent, determined, never where you expect her to be.”
Manifesto is described as a free spirited scent, combining jasmine, lily of the valley and blackcurrant with notes of cedar, sandalwood, vanilla and tonka bean.
You may also like
Colour Cosmetics
![L’Oréal plots first Gucci Beauty launch as early as 2028 and wants to make it a multibillion-euro brand]()
L’Oréal plots first Gucci Beauty launch as early as 2028 and wants to make it a multibillion-euro brand
Read moreL’Oréal CEO Nicolas Hieronimus has given a timeline for the ‘reacceleration’ of Gucci Beauty after gaining early access to the brand’s 50-year licence from Coty, and shared his ambitions to make it a multibillion-euro brand
Trending Articles
-
You need to be a subscriber to read this article.
Click here to find out more. -
You need to be a subscriber to read this article.
Click here to find out more. -
You need to be a subscriber to read this article.
Click here to find out more.
You may also like
Colour Cosmetics
![L’Oréal plots first Gucci Beauty launch as early as 2028 and wants to make it a multibillion-euro brand]()
L’Oréal plots first Gucci Beauty launch as early as 2028 and wants to make it a multibillion-euro brand
L’Oréal CEO Nicolas Hieronimus has given a timeline for the ‘reacceleration’ of Gucci Beauty after gaining early access to the brand’s 50-year licence from Coty, and shared his ambitions to make it a multibillion-euro brand
You need to be a subscriber to read this article.
Click here to find out more.
Click here to find out more.
Fragrance
![Prada Beauty signs Zendaya as Prada Paradoxe Ambassador to mark ‘bold new chapter’]()
Prada Beauty signs Zendaya as Prada Paradoxe Ambassador to mark ‘bold new chapter’
The 29-year-old actor, known for her roles in The Odyssey and the Spider-Man franchise, will front a new campaign for hero fragrance Prada Paradoxe, joining her husband Tom Holland as an ambassador for the L’Oréal-licensed brand
Fragrance
![YSL Beauty names Alisha Boe Black Opium Ambassador to mark ‘thrilling new chapter’]()
YSL Beauty names Alisha Boe Black Opium Ambassador to mark ‘thrilling new chapter’
The L’Oréal-licensed company has signed 29-year-old Boe, who stars in Apple TV+'s critically acclaimed show The Buccaneers, to front Black Opium Pink Glaze – the newest addition to its Black Opium flagship fragrance
You need to be a subscriber to read this article.
Click here to find out more.
Click here to find out more.
Colour Cosmetics
![Analysis: L'Oréal must address what Gucci Beauty stands for in licence takeover]()
Analysis: L'Oréal must address what Gucci Beauty stands for in licence takeover
With L’Oréal set to acquire Gucci’s beauty licence from Coty sooner than expected, we discuss what the giant can do for the luxury fashion house – from addressing Gucci Beauty’s identity crisis, to building a make-up line that can mature and build equity
