For a trend that started with teens on social media, creating a new dictionary definition is quite an achievement. Selfies are now obligatory at almost every event, with celebrities, politicians and even Queen Elizabeth being snapped in one.
Have selfies changed the face of cosmetics?
Has the selfie changed what consumers want?
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How artificial intelligence and algorithms are driving beauty towards a future of ‘sameness’
Read moreNew data from The Great Beauty Blur, The Future Laboratory’s beauty, health and wellness futures 2026 report, highlights how algorithms and AI are reshaping beauty norms
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