A unique "aged wood" texture for BYREDO
The FaiveleyTech Beauty Unit, in close collaboration with its partner Sulapac, took on the challenge set by BYREDO's creators. For its Mojave Ghost Absolu de Parfum, BYREDO chose a cap that mimics the visual and textural effects of Japanese burnt wood, perfectly aligning with the raw and authentic character of the fragrance composition. BYREDO selected a biocomposite material formulated by Sulapac to reduce the use of fossil feedstock and lower its carbon footprint. The raw and aged wood texture was specifically developed for this project, making it an exclusive creation. It combines intricate engraving in tooling with a mastered injection moulding process. The cap and its magnetic components are assembled on a fully automated line, enabling magnetic fit to the bottle.
"FaiveleyTech is proud of this new exclusive creation for BYREDO. The teams brought forth an audacious and original project, evoking craftsmanship and nature, which we draw inspiration from. Our processes were pushed to their limits with great energy, and the result, in both the fragrance and the packaging, highlights the brand's original signature" said Beryl Tomaschett, Sales Director of FaiveleyTech Orgelet.
FaiveleyTech and Sulapac: united in eco-design
FaiveleyTech regularly collaborates with Sulapac to provide its beauty and luxury clients with eco-friendly biomaterial solutions that meet their high functional and aesthetic standards for ever more virtuous and high-quality packaging. In addition to this aged wood effect specifically created for BYREDO, FaiveleyTech and Sulapac offer different shades and material grades for various functional applications.
FaiveleyTech supports brands in their technical, aesthetic, and eco-friendly challenges. This collaboration with BYREDO on the Mojave Ghost Absolu de Parfum once again demonstrates the complementarity between FaiveleyTech and Sulapac. The privileged relationship between these two eco-designed packaging players offers beauty brands promising prospects for even bolder and more sustainable development.
