The Estée Lauder Companies (ELC) has become the latest beauty giant to lend its support to Humane Society International’s #BeCrueltyFree campaign.
The industry heavy weight, whose portfolio includes over 25 beauty brands, including Estée Lauder, Bobbi Brown, Aveda, MAC, La Mer and Tom Ford Beauty, has pledged to work towards an end to animal testing for cosmetics globally.