Chanel has opened a Swiss chalet-inspired shop-in-shop for the Christmas season at London, UK, luxury department store Harrods.
The Chanel Holiday Season Animation activation sees the luxury brand transform door six on the department store’s ground floor into a snowy, “magical alpine escape” gifting suite, with make-up, skin care and fragrance on offer, alongside gift wrapping services.
Open until 30 November, the idea for the space was inspired by brand founder Gabrielle Chanel's “love of the mountains” and “the timeless elegance of Saint Moritz, Switzerland”, read a company statement.
The space will immerse visitors in Chanel’s Holiday 2026 Collection, new fragrance Les Eaux De Chanel Paris-St. Moritz and its limited-edition The Chanel Chalet gift box, which is available exclusively at Harrods.
The Chanel Holiday Season Animation
The Chanel Chalet contains eight full-sized items: N°5 Eau De Parfum, Cométe Scented Body Oil, Coco Mademoiselle Purse Spray, Les Eaux De Chanel Paris-St. Moritz, 31 Le Rouge Lipsticks, Les 4 Ombres – Ombres D’or and Neige D’or Highlighter.
These are presented alongside five exclusive Chanel Métiers d’Art tree ornaments in a gift box that opens to reveal “a shimmering winter scene with golden slopes, inspired by Saint Moritz’s pristine snow-capped mountains”, read a company statement.
Guests can also discover Chanel’s Harrods Exclusive Beauty Set, which comprises Rouge Coco Hydra Gloss in Bijou and Coco Mademoiselle Eau De Parfum Intense, presented in a knitted Chanel pouch.
Visitors also have the chance to pose for a photo so they can take home a holiday-themed keepsake from the activation.
The Chanel Holiday Season Animation is open Monday to Saturday from 10am to 9pm, and Sunday from 11:30am to 6pm.
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