American singer-songwriter Billie Eilish has unveiled a new fragrance, Your Turn II, a follow-up to her scent Your Turn, which debuted in February.
The new eau de parfum is “a bold new evolution” of the original, and is said to explore “a bold and sensual new dimension of Eilish's fragrance artistry, with a woody-fruity composition that plays with the contrast of light and dark”.
Your Turn II opens with an “unexpected contrast” between the bright heat of pimento berry and the lush sweetness of mirabelle plum, as well as the verdant edge of green cassis leaves.
The scent evolves into a “quietly seductive heart” of fig nectar, black tea leaves, and vanilla orchid, before settling into a grounded base of natural vetiver, and cedarwood for a “finish that lingers with intention”.
Developed with beauty company Parlux, the You Turn II’s packaging is a nod to the original You Turn, featuring a dice design.
However, the new iteration sees a soft-touch matte finish that adds “a velvety warmth”, and is designed to evoke a “multi-sensory experience that mirrors the fragrance's depth and intimacy”.
“I love scents that have layers that you can not quite name right away,” said Eilish, who created Your Turn II around the same time as her first fragrance.
"It is warm and fruity but also smoky and mysterious.
“I wanted to create a scent that draws you in immediately.”
Your Turn II is the second line from Eilish, who entered beauty with her first eponymously named fragrance in 2021.
The award-winning singer and songwriter’s first line includes: Eilish, Eilish No. 2, and limited edition Eilish No. 3.
Lori Singer, President of Parlux, said: “Working with Billie Eilish from the very beginning has been a true partnership rooted in creativity and authenticity.
“With Your Turn II, we are not simply extending the moment of Your Turn, we are deepening the story of Eilish Fragrances as a master brand, continuing to push creative boundaries while honouring Billie's unique vision that makes this collaboration so extraordinary.”
Parlux is also behind Paris Hilton’s fragrance line, as well as Modern Family’s Sofia Vergara Lost in Paradise scent and Tommy Bahama.
Your Turn II is vegan, paraben-free, and made with ‘clean’ ingredients, as well as being certified cruelty-free by PETA's Global Beauty Without Bunnies program.
The scent, which has a carton printed in Envirofoil and made with 100% renewable wind energy, is available in four sizes: 3.4oz edp (US$90), 1.7oz edp ($80), 1oz edp ($70), and 0.34 oz travel spray ($30).
Available now directly from billieeilishfragrances.com, Your Turn II will roll out to Ulta Beauty and other select retailers from Spring 2026.