Ayala joins Nude as CEO

Reporting directly to Jean Andre Rougeot, CEO, Benefit Cosmetics

Luxury skincare brand Nude (LVMH) has appointed Anastasia C. Ayala as CEO.

Ayala joins Nude after holding leadership roles for beauty companies including Coty, Clinique, Procter & Gamble, Max Factor and Revlon. According to Nude, Ayala was appointed to the brand for her proven track record in growing global brands through focused business strategy and innovation.

She will be based at Nude’s global headquarters in San Francisco, California, reporting directly to Jean Andre Rougeot, CEO, Benefit Cosmetics.

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