Are bubble masks effective skin care or just a bit of froth?

Published: 25-May-2016
Skin Care

Bubble masks are causing a stir on social media, but are they worth the hype?

You need to be a subscriber to read this article.
Click here to find out more.

The internet’s all in a lather over bubble masks. With the ability to transform a face into a blobby, frothy mass of foam and suds, if there’s one thing this new breed of face mask is good for, it’s a photo opportunity – and doesn’t Instagram know it.

Not yet a Subscriber?

This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.

Subscribe now Already a subscriber? Sign in here.
See more

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

From concept to shelf – the untold story of 12 iconic beauty products

Read more
La Roche-Posay’s Anthelios sunscreen, YSL Beauty’s Touche Éclat, MAC Cosmetics Viva Glam, CeraVe’s Moisturising Cream and Clinique’s Black Honey are all category-defining beauty items. CB reveals how these products, and several others, have stood the test of time to remain bestsellers

Trending Articles

  1. Beauty brands score big with FIFA World Cup 2026 partnerships as football fever heats up As the FIFA World Cup 2026 kicks off across the US, Canada and Mexico on 11 June, Cosmetics Business highlights the beauty brands striking ‘goal-d’ through football partnerships and limited edition launches
  2. You need to be a subscriber to read this article.
    Click here to find out more.
    From concept to shelf – the untold story of 12 iconic beauty products La Roche-Posay’s Anthelios sunscreen, YSL Beauty’s Touche Éclat, MAC Cosmetics Viva Glam, CeraVe’s Moisturising Cream and Clinique’s Black Honey are all category-defining beauty items. CB reveals how these products, and several others, have stood the test of time to remain bestsellers
  3. You need to be a subscriber to read this article.
    Click here to find out more.
    Elizabeth Arden to ‘re-energise’ icon Eight Hour Cream with high-impact UK pop-up The Revlon-owned brand is hosting a one-day, social-first, interactive activation in London to remind beauty consumers why its 96-year-old Eight Hour Cream is a ‘modern cultural icon, not just a heritage hero’
  4. You need to be a subscriber to read this article.
    Click here to find out more.
    Sephora launches prize for European beauty incubation to fill support ‘gap’ The LVMH-owned beauty retailer’s new strategic initiative, Sephora Prize, aims to spotlight Europe as ‘a powerhouse of beauty innovation’, providing three years of support across merchandising, brand development and R&D guidance to the winning European beauty brand
  5. Estée Lauder Companies to cut up to 3,000 more jobs in ‘pivotal’ year for turnaround A strong Q3 for Estée Lauder Companies (ELC) has prompted an upgrade to the beauty giant’s outlook for the full 2026 fiscal year, signalling progress in its ‘Beauty Reimagined’ turnaround plan, which will now see up to 10,000 jobs cut

Upcoming event

Anti-Ageing Skin Care Conference

23-24 June 2026 | London, UK See all

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

From concept to shelf – the untold story of 12 iconic beauty products

La Roche-Posay’s Anthelios sunscreen, YSL Beauty’s Touche Éclat, MAC Cosmetics Viva Glam, CeraVe’s Moisturising Cream and Clinique’s Black Honey are all category-defining beauty items. CB reveals how these products, and several others, have stood the test of time to remain bestsellers
You need to be a subscriber to read this article.
Click here to find out more.
Body Care

Sephora launches prize for European beauty incubation to fill support ‘gap’

The LVMH-owned beauty retailer’s new strategic initiative, Sephora Prize, aims to spotlight Europe as ‘a powerhouse of beauty innovation’, providing three years of support across merchandising, brand development and R&D guidance to the winning European beauty brand
Colour Cosmetics

LVMH names former Lancôme executive President of Sephora Collection

Sylvia Tournery, former Global Deputy General Manager of L’Oréal-owned Lancôme, has been appointed President of LVMH’s Sephora Collection to drive its ‘next phase of growth’
You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

Cosmetics Business picks: 7 new beauty launches to know this May

From Medik8’s vegan PDRN, overnight renewal with Augustinus Bader and mousse formulas by Fenty Beauty, to summer scents from Phlur, discover this week’s biggest beauty launches
You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

Gen Z are still the most sought-after beauty demographic, but for influence, not spend

With Gen X and boomers now beauty’s biggest spenders, Gen Z’s power play is changing behaviour. This group is demanding premiumisation with accessibility from brands in 2026, as well as a genuine cultural connection, which makes winning this group over a critical future investment
You need to be a subscriber to read this article.
Click here to find out more.
Body Care

Cosmetics Business Picks: 10 new beauty launches for April 2026

This week’s biggest beauty launches include effective skin care for newborns and babies, Dyson’s technology shrunken down to travel size, a mint-green colour correcting powder from Laura Mercier and a limited-edition drop from Half Magic inspired by HBO’s Euphoria
You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

Analysis: Are we witnessing the fall of the celebrity beauty brand?

Between singer Gwen Stefani’s Gxve Beauty and actress Drew Barrymore’s Flower Beauty closing their doors over the past year, is the celebrity beauty category’s once rock-steady foundation crumbling in 2026?
Subscribe now