Ex-NARS Global Makeup Artist Anna Priadka is stepping out of her former employer’s shadow and making her beauty brand owner debut.
What to expect from NARS' ex-Global Makeup Artist new disco-inspired beauty brand
Founder of Makeup54 Anna Priadka reveals to Cosmetics Business the inspirations behind the launch and why she's challenging 'cookie cutter beauty'
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Indie beauty: Meet the first class of Birchbox's accelerator programme
Read moreThe beauty subscription box company has named five indie and start-up brands as part of its debut business accelerator programme
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Marketing
YSL Beauty’s ‘Abuse is Not Love’ campaign spotlights intimate partner violence during the holidays
Abuse often escalates during the holiday season, as the L'Oréal-owned brand’s ‘Abuse is Not Love’ campaign’s latest report spotlights, helping to raise awareness around Intimate Partner Violence
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Colour Cosmetics
Pinterest's 2026 beauty trend predictions: ‘Glitchy Glam’ and ‘Cool Blue’ set to dominate
Naureen Mohammed, Director of CPG at Pinterest UK, unveils the social media platform’s highly-anticipated Pinterest Predicts 2026 report, and breaks down the aesthetics beauty lovers will be tapping into next year in this exclusive column