What to expect from NARS' ex-Global Makeup Artist new disco-inspired beauty brand

By Sarah Parsons | Published: 8-Aug-2018
Colour Cosmetics Marketing

Founder of Makeup54 Anna Priadka reveals to Cosmetics Business the inspirations behind the launch and why she's challenging 'cookie cutter beauty'

You need to be a subscriber to read this article.
Click here to find out more.

Ex-NARS Global Makeup Artist Anna Priadka is stepping out of her former employer’s shadow and making her beauty brand owner debut.

Not yet a Subscriber?

This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.

Subscribe now Already a subscriber? Sign in here.
  • Companies:
  • Makeup 54
See more

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Marketing

Indie beauty: Meet the first class of Birchbox's accelerator programme

Read more
The beauty subscription box company has named five indie and start-up brands as part of its debut business accelerator programme

Trending Articles

  1. Chanel N°5 unveils new campaign starring Margot Robbie and Jacob Elordi Margot Robbie succeeds Marion Cotillard as the new face of fragrance
  2. You need to be a subscriber to read this article.
    Click here to find out more.
    UK exclusive: MAC scraps free lipstick initiative in Back to MAC recycling scheme The model, where customers are gifted a free lipstick for bringing make-up empties back to store, is being replaced with the brand’s ‘Impact for Change’ scheme
  3. Puig to fully-own Charlotte Tilbury brand by 2031 Tilbury will retain a minority stake in her eponymous company under an extended partnership over the next five years
  4. You need to be a subscriber to read this article.
    Click here to find out more.
    Here are the beauty trends sticking around in 2025 From exosomes to cherry mania, Cosmetics Business editors pick our top five trends poised to be bigger and better than ever next year
  5. Matilda Djerf responds to toxic workplace allegations The influencer says she was ‘not ready’ to lead Djerf Avenue but takes responsibility for toxic workplace environment

Upcoming event

Launch Lab: Future-Forward Cosmetics – Beyond Packaging 2025 - WEBINAR

17 January 2025 See all

You may also like

You need to be a subscriber to read this article.
Click here to find out more.
Marketing

Indie beauty: Meet the first class of Birchbox's accelerator programme

The beauty subscription box company has named five indie and start-up brands as part of its debut business accelerator programme
Marketing

Matilda Djerf responds to toxic workplace allegations

The influencer says she was ‘not ready’ to lead Djerf Avenue but takes responsibility for toxic workplace environment
Colour Cosmetics

Puig to fully-own Charlotte Tilbury brand by 2031

Tilbury will retain a minority stake in her eponymous company under an extended partnership over the next five years
Colour Cosmetics

The top beauty conversations on Reddit in 2024

Reddit communities focused more on personalised tips and products tailored to particular individual features, with an increased focus on self-acceptance
Colour Cosmetics

The Beauty Industry’s Best-Kept Secret: The Pro Hygiene Collection by Beauty Science UK

Is flawless beauty truly possible without impeccable hygiene? In an industry where perfection is the goal, hygiene sets the foundation for a flawless beauty experience
You need to be a subscriber to read this article.
Click here to find out more.
Colour Cosmetics

Here are the beauty trends sticking around in 2025

From exosomes to cherry mania, Cosmetics Business editors pick our top five trends poised to be bigger and better than ever next year
Marketing

Retro hair and glass nails meet medutainment: What will 2025's beauty awards season trends look like?

In this special bonus episode, the Cosmetics Business team chat through what makes an award-winning beauty product entry
Subscribe now