Pibiplast pays homage to French style by celebrating a timeless classic

Published: 21-May-2024

For this year’s edition of MakeUp in Paris Pibiplast pays homage to the evergreen allure of French style through a capsule – three mascaras and two skin care products - designed to offer maximum performances and give excellent results on the lashes and face

French fashion has always been characterized by extraordinary elements of elegance and at the same time simplicity, such as the marinière style. Born for the French navy, the marinière aesthetic, revisited every year in a current key, confirms itself as an evergreen trend. All of this thanks to simple, elegant and easy to wear elements and to an undeniable charm with few equals. Exactly like the one of mascara, capable of enhancing the gaze by giving the eyelashes deep color intensity combined with the perfect dose of volume, length or curve.

Mascara, in fact, is an integrated system and, thanks to the collaboration with formulators, Pibiplast stands out not only for the creation and production of mascara packaging, but also for the selection of the perfect formula, to always guarantee excellent performances.

The Marinière Love collection includes:

EXTRA VOLUME MASCARA - a medium-sized chubby brush with textured bristles and low density for maximum release on lashes.

VOLUME MASCARA - a thin, slender, and low density brush with short bristles to build volume with every single stroke.

VOLUME&CURL MASCARA – an extra-long, molded brush with accentuated curvature, perfect to enhance the natural curve of the lashes and to create a wide recess to stock product and give volume.

The collection, also including two multi-tasking bottles for liquid face products, once again highlights the synergy with formulators that allows brands to significantly reduce development and launch times of new cosmetic products.

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