Pat McGrath helps launch fashion brand Supreme’s first-ever beauty product

By Becky Bargh | Published: 18-Aug-2020
Colour Cosmetics Marketing

The new MatteTrance Lipstick will be available in Supreme’s iconic red shade

US clothing brand Supreme has teamed up with the beauty brand of British MUA Pat McGrath on a new product.

This is the brand’s first-ever beauty collaboration in its 26-year history, and it kicks off with a lipstick launch.

The new limited edition MatteTrance Lipstick is said to feature a high-intensity hydrating pigment and will be available in the brand’s hero Supreme bright red colour.

The new product is housed in Supreme’s iconic red colour and its packaging is adorned with gold lips.

McGrath took to social media to promote the new launch.

On her Twitter handle, she wrote: “Introducing Supreme/ Pat McGrath Labs Lipstick MAtteTrance hyper-pigmented lipstick in shade ‘SUPREME’ developed exclusively for @supremenewyork Fall/Winter 2020.”

As well as fashion, Supreme also offers homeware and sports products, and accessories, such as phone cases.

Further details regarding the product’s launch are expected to be released in the coming weeks.

  • Companies:
  • Pat McGrath Labs
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