Origins gains prescription power with new anti-ageing product

Published: 16-Feb-2011
Regulatory Skin Care

Plantscription\'s effects said to compare with those of retinoic acid

Origins gains prescription power with new anti-ageing product
Estée Lauder brand Origins says it has raised the bar for anti-ageing natural ingredients with its new Plantscription Anti-ageing Serum with African Anogeissus, a product it found to produce comparable performance in clinical trials against the topical prescription ingredient retinoic acid. The product is due to launch next month.

Origins says the material reached 88% of the firming, wrinkle improvement and smoothing power of retinoic acid without the irritation and reddening side effects. “This revolutionary, patent pending anti-ageing serum is proven to help support skin’s natural fibrillin, its critical elastic fibre, and in doing so has trumped all our benchmarks,” says Lynn Mazzella, senior vice president, Origins product development.

Both immediate and long-term effects were reported in a 20-week study on women aged 42-63. After just four weeks’ use Planscription showed up to a 51% reduction in the appearance of lines and wrinkles. After 12 weeks it showed up to 57% reduction of the overall appearance of lines and wrinkles, up to 64% improvement in visible skin lifting and up to 41% improvement in skin firmness. There was also a significant reduction in the appearance of the dynamic lines between the eyes and a noticeable reduction in the appearance of depth and length of wrinkles.

Extract of the Anogeissus tree, or ‘Silga’ meaning soul, is derived from the leaves and bark and is used in Ghana in wound healing and as an antimicrobial. Origins says it is harvesting the material sustainably from the pruned branches or directly from the tree without stripping it. Plantscription also includes siegesbeckia to help support collagen, rosemary extract to help support elastin and vitamin C and peptides to support natural collagen and elastin production.




See more

You may also like

Research & Development
Estée Lauder unveils ‘breakthrough’ platform to accelerate skin science and longevity innovations

Estée Lauder unveils ‘breakthrough’ platform to accelerate skin science and longevity innovations

Read more
Estée Lauder Companies’ new Mastering Skin Longevity platform claims to look beyond the study of individual hallmarks of ageing by placing the focus on the ‘master regulators of skin longevity’, helping to advance skin science for brands The Ordinary, Clinique, La Mer and Dr.Jart+

Trending Articles

  1. You need to be a subscriber to read this article.
    Click here to find out more.
    Are we nearing peak K-beauty? Industry experts weigh in… With K-beauty brands entering numerous US retailers, and Western brands tapping into innovation from Korea – from packaging to ingredients – Cosmetics Business asked industry experts if we are nearing K-beauty saturation, and where the category is heading in 2027
  2. Estée Lauder unveils ‘breakthrough’ platform to accelerate skin science and longevity innovations Estée Lauder Companies’ new Mastering Skin Longevity platform claims to look beyond the study of individual hallmarks of ageing by placing the focus on the ‘master regulators of skin longevity’, helping to advance skin science for brands The Ordinary, Clinique, La Mer and Dr.Jart+
  3. You need to be a subscriber to read this article.
    Click here to find out more.
    Exclusive: Estée Lauder Companies’ Senior VP & General Manager, UK & Ireland, steps down Pernilla Nyberg has resigned as Estée Lauder Companies’ Senior VP & General Manager, UK & Ireland, and will be succeeded by Umair Ansari, who is currently serving as the company’s Senior VP & General Manager, Travel Retail EMEA & Americas
  4. Shark, Makeup by Mario and Dcypher crowned Pure Beauty Awards 2026 winners Dcypher, Jo Malone London, Sculpted by Aimee, Makeup by Mario and Shark are among the beauty brands crowned the best in the business across 21 categories at the Pure Beauty Awards 2026, which took place at London’s Grosvenor House in the UK
  5. You need to be a subscriber to read this article.
    Click here to find out more.
    Rhode, Cécred and Cetaphil named in Google’s most searched for gifts 2026 list Google’s Holiday 100 highlights the top trending gifts of the year in the US across a range of categories, with beauty brands Rhode, Cécred, Cetaphil, Tower 28 and Summer Fridays all making the search engine’s 2026 list

Upcoming event

Hair Care Trends for 2027

3 December and 10 December 2026 | Virtual See all

You may also like

Research & Development
Estée Lauder unveils ‘breakthrough’ platform to accelerate skin science and longevity innovations

Estée Lauder unveils ‘breakthrough’ platform to accelerate skin science and longevity innovations

Estée Lauder Companies’ new Mastering Skin Longevity platform claims to look beyond the study of individual hallmarks of ageing by placing the focus on the ‘master regulators of skin longevity’, helping to advance skin science for brands The Ordinary, Clinique, La Mer and Dr.Jart+
You need to be a subscriber to read this article.
Click here to find out more.
Body Care
Cosmetics Business picks: 20 of the best Christmas gift sets for 2026

Cosmetics Business picks: 20 of the best Christmas gift sets for 2026

With the festive period just around the corner, beauty brands are launching limited-edition gifting options, from full routine sets to decorative baubles adorned with products. CB rounds up 20 of the best Christmas gift sets for this holiday season
You need to be a subscriber to read this article.
Click here to find out more.
Skin Care
Exclusive: Estée Lauder Companies’ Senior VP & General Manager, UK & Ireland, steps down

Exclusive: Estée Lauder Companies’ Senior VP & General Manager, UK & Ireland, steps down

Pernilla Nyberg has resigned as Estée Lauder Companies’ Senior VP & General Manager, UK & Ireland, and will be succeeded by Umair Ansari, who is currently serving as the company’s Senior VP & General Manager, Travel Retail EMEA & Americas
Skin Care
Dr.Jart+ signs Katseye’s Yoonchae Jeung as first North America Brand Ambassador

Dr.Jart+ signs Katseye’s Yoonchae Jeung as first North America Brand Ambassador

South Korean singer and Katseye girl group member, Yoonchae Jeung, is the new face of Dr.Jart+’s Premium BB Cream, building on the Estée Lauder Companies-owned brand’s ‘legacy’ of collaborating with Korea’s ‘most exciting artists’
Skin Care
Estée Lauder Companies names Mattel veteran Senior VP, Global Marketing, at Clinique

Estée Lauder Companies names Mattel veteran Senior VP, Global Marketing, at Clinique

Krista Lee Berger, previously Senior VP and Global Head of Barbie & Dolls at Mattel, has been appointed Senior VP, Global Marketing, at Clinique, responsible for the skin care brand’s global marketing strategies
Body Care
Shark, Makeup by Mario and Dcypher crowned Pure Beauty Awards 2026 winners

Shark, Makeup by Mario and Dcypher crowned Pure Beauty Awards 2026 winners

Dcypher, Jo Malone London, Sculpted by Aimee, Makeup by Mario and Shark are among the beauty brands crowned the best in the business across 21 categories at the Pure Beauty Awards 2026, which took place at London’s Grosvenor House in the UK
You need to be a subscriber to read this article.
Click here to find out more.
Body Care
Skin and body care products meeting the needs of chemotherapy patients

Skin and body care products meeting the needs of chemotherapy patients

October marks Breast Cancer Awareness Month, which raises awareness of early detection and education around the disease. But those living with cancer can also experience challenges with their skin health due to chemotherapy. Cosmetics Business rounds up the products that can support them
Subscribe now