Olaplex helps Henkel’s sales in Q3 as hair care acquisitions set to boost growth

By Lynsey Barber | Published: 11-Nov-2026

Henkel’s newly acquired hair care brands Olaplex and Not your Mother’s are expected to help deliver ‘above-average growth’ and €2bn of annual sales by 2030

Henkel’s group sales grew 11% to €5.7bn in the third quarter, driven by positive price and volume developments in both its consumer and adhesives business units.

Organic sales across the Schwarzkopf and got2b owner grew 6.5%, with all regions contributing to growth.

Hair care helped drive strong growth in Henkel’s consumer brands division, where nominal sales rose 10.1% to €2.6bn, and 4.8% on an organic basis.

Acquisitions, including hair care brands Olaplex and Not your Mother’s, contributed 6.4% growth in the three month period.

Organic sales in Henkel’s hair care business grew 4%, supported by care and colour categories, while its professional business achieved “very strong” sales growth.

Elsewhere in Henkel’s consumer business – excluding its laundry and home care brands which grew 6% – sales declined 1.2% primarily due to its body care business in Europe.

“Our organic sales growth significantly accelerated in the third quarter, driven by very strong performance in both business units,” said Carsten Knobel, CEO of Henkel.

“It is particularly encouraging that we continue to see positive price and volume developments, with volumes increasing for the fifth consecutive quarter.

“The successful business performance in the third quarter underscores the strength of our business and the consistent execution of our growth agenda.”

Recent acquisitions across both business units, including Olaplex and Not your Mother’s, accounted for around €1.6bn of combined sales.

Henkel expects them to collectively deliver above-average growth in the mid-to-high single-digit percentage range and to hit annual sales of €2bn by 2030.

“With our most recent acquisitions, we are strengthening our core business, expanding into attractive new business areas and creating additional growth opportunities for both business units,” said Knobel.

“In consumer brands, we have strengthened our global hair business across both the consumer and professional segments.”

Henkel upgraded its sales outlook for the full year at the end of October after delivering a strong third quarter in its preliminary results for the period.

“With our updated outlook for 2026, we are underscoring our ambition to deliver sustainable and profitable growth,” said Knobel.

“We now expect stronger organic sales growth, while narrowing our earnings guidance to reflect the higher increase in raw material costs, particularly in adhesive technologies.”