After a successful show in Bologna, Nuco, the Polish colour cosmetics contract manufacturer, plans to continue to promote its new name and corporate identity among make-up industry insiders at MakeUp in Paris (12-13 June).
According to Anna Diaczenko, Marketing Manager at Nuco, the company had a fruitful tradeshow in Bologna in April both in terms of its communication campaign for the new business brand and the business opportunities gained during the several days. “The feedback we received was fantastic and we were very happy to see the interest our innovative portfolio and ideas attracted. It reassured us that the strategy shift towards a more inventive and pro-active approach was exactly what the market expected of a company like ourselves.”
This year being the first time Nuco exhibits in Paris, the company has high hopes. “We already have several valuable clients from France in our portfolio and we believe this show is an exciting opportunity to further strengthen our standing among French cosmetic brands owners,” explained Diaczenko. And since France is a popular destination for beauty companies, Nuco is sure to catch up with companies from other parts of the globe as well.