Vytrus Biotech, the biotech active ingredients supplier, unveils at in-cosmetics Latin America 2023 a new plant strategy to empower the skin microbiota in photoprotection and combat skin photoageing
Did you know that the skin microbiota acts as the primary natural solar biodefense barrier and is influenced by the impact of solar radiation?
What if we applied a sustainable plant biotechnology to enhance our microbiota's ability to self-photoprotect against sunlight and enhance skin's resilience against photoageing?
Vytrus Biotech, the biotech active ingredients supplier, unveils at in-cosmetics Latin America 2023 a new plant strategy to empower the skin microbiota in photoprotection and combat skin photoageing.
The new active, called Photobiome™ – The microbiota photoprotector, paves the way for a new category of Microbial Antioxidants, nurturing and helping our skin natural solar biodefense to photoprotect itself and boost the release of its natural photo-defense molecules, thus improving the signs of photoageing on the skin.
With its 100% natural prebiotic active, Vytrus redefines the fight against microbial-induced photoageing, optimizing the modulation of the relationship between the skin microbiota and solar radiation.
This novelty has been chosen amongst the few nominees of the Innovation awards at in-cosmetics Global 2023, the world leading event for personal care ingredients. Also, PhotobiomeTM has been honored with the Best Ingredient Award 2023 at in-cosmetics Korea and recognized for its innovative contributions to the BSB Innovation Awards 2023.
The innovation will be presented at stand N40 of in-cosmetics Latin America 2023 from 27 to 28 September in Sao Paulo (Brazil)., Their Portuguese-speaking representative (Raquel Ferreira), along with its Brazilian distributor (Galena), will be available to schedule meetings to discuss about Vytrus’ latest concepts and trends.
Photobiome™ is derived from the stem cells of the superfruit pomegranate (Punica granatum) and cotton from desertic and semi-arid regions of the Near and the Middle East (Gossypium herbaceum) – two plants with high antioxidant powers and resistance to sun exposure.
Photobiome™ involves a new paradigm in the suncare and well-ageing markets and a step forward and a scientific discovery in the microbiota field. This new category of biotechnology-based actives offers cosmetic formulators new pathways to protect and repair skin photodamage with a sustainable solution based on plant biotechnology:
For more information, discover the full catalogue HERE!
Feel free to contact our Portuguese-speaking colleague Raquel Ferreira (firstname.lastname@example.org) to schedule a meeting in Brazil.