Vantage (booth F50) will introduce a new formulation platform focused on providing formulators with a broad combination of highly traceable, sustainable, and deeply impactful ingredients
Vantage™ anticipates that the need for traceable, clean, ingredients with a positive and sustainable economic and ecological impact, will continue to grow rapidly over the coming years. The need for increased traceability also resonates with the overall natural transformation that the beauty industry has faced over the past decade. In 2022, consumers are using a large set of data to balance ingredient safety, environmental concerns and societal impact when picking a new brand.
To address these needs, Vantage™ (booth F50) will introduce a new formulation platform focused on providing formulators with a broad combination of highly traceable, sustainable, and deeply impactful ingredients that will prove highly relevant for conscious consumers.
SenseID™ conscious beauty formulation platform that stimulates skin intelligence Beauty is a sensorial journey that involves all senses - and the sense of touch is at the heart of this cosmetic experience. Because our perception of a product’s efficacy is heavily driven by our senses, the feel of a cream, from pick up to application and after-feel, generates attraction and conveys a sense of activity that consumers associate with performance. Ultimately, this sensorial experience is the key to building brand loyalty. Vantage™ has pioneered the use of jojoba oil in beauty with substantiated clinical efficacy data and complete traceability, From Farms to Formulations™. We now introduce SenseID™, a formulation architecture that harnesses the sensorial impact of jojoba derivatives. These derivatives are expertly formulated together to trigger our skin intelligence and convey specific sensorial cues that are connected to skin benefits. This comprehensive architecture with unparalleled performance, combined with our expertise in traceability provides formulators with ethical solutions for an elevated beauty experience.
Liponate™ Jojoba NatFilm is the latest addition to the jojoba-derived portfolio of Vantage™ that leverages the comprehensive clinical studies done on jojoba oil. COSMOS certified, and with a Natural Origin Index of 100%, this ingredient was designed to facilitate the incorporation of moisturizing jojoba esters into water-based formulations. Upon application, Liponate™ Jojoba NatFilm glides effortlessly and acts as a second skin that helps restore skin and hair hydration levels. Like every jojoba derivative offered by Vantage™, Liponate™ Jojoba NatFilm is 100% traceable from Farms to Formulations™ and addresses the growing need for transparent and ethical sourcing.