The brand, owned by Total Beauty Network, outperforms the global cosmetics market
Inika Organic, the Australian make-up brand, has revealed sales growth of 52% in 2017.
The figure contributed to the wider growth of parent company Total Beauty Network (TBN), which also owns brands including Raww, Designer Brands and Colour by TBN.
TBN saw sales spike 38% on the previous year, outpacing the global cosmetics market growth by nine times.
Talking to Cosmetics Business, CEO Tony Rechtman said the factors behind TBN's profound sales achievement include high-performing and on-trend NPD, a commitment to excellence, and high global engagement through social and digital.
"This incredible uptake is also from our...
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