Feelunique shines a light on unique love with new campaign

Published: 1-Feb-2022

Ahead of Valentine’s Day the British e-tailer is celebrating all forms of love

British e-tailer Feelunique is bringing real relationships to the forefront for its latest campaign.

With LGBTQ+ History Month and Valentine’s Day taking place this month Feelunique has selected real life pairings, from the familial to the romantic, who speak about love, life and everything in between.

The campaign features nurse Gemma Jackson, who describes herself as “London’s lesbian sweetheart” and who also appeared in the brand's Unique Christmas 2021 campaign, joined by her fiancée Megan De Wolf.

The couples joining Jackson include PhD student Martha Radford-Kirby and her significant other –  a ginger kitten named Morris; engaged couple, Kerry Kular and Tim Sidhu; sisters Sacha and Jazmine Thomas; mother and son, Laura and Dash Peggs; and make-up artist and influencer Jaydeen Clark and her hometown boyfriend Ben Mitchell.

Feelunique shines a light on unique love with new campaign

The campaign was photographed by Feelunique’s in-house photography team Tess Mickleburgh and Martina Bruno with hair by Jonny Eagland from Virtue Labs, skin prep by Sarah Chapman and make-up by beauty brand Too Faced.

The beauty brand of couple Jerrod Blandino and Jeremy Johnson, Too Faced will also make its Feelunique debut this month.

In July of last year, LVMH-owned French retailer Sephora completed the acquisition of the e-tailer, which is thought to be valued at £132m.

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