Cosmetics Business reveals the 5 key bath and body trends in new report

Amid a dynamic and fast-changing bath and body care market, brand distinction, and a driving purpose, is everything

Market overview: At a glance

What's in this report?


Top 5 trends:

1. Whole-body skin care

2. Purpose-driven body care

3. Playful wellness

4. Raising the bar

5. Heritage reinvented

Country highlights


Bath & shower Global value & growth 2018

Source: Euromonitor International

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