BSF introduces Molly the Mole

Published: 22-Jun-2015

Campaign encourages users to check moles

The British Skin Foundation has launched a range of wristbands and gifts to support its work on skin cancer research campaign, It Takes Seven.

Each product features the new character Molly the Mole, designed by Martha & Hepsie. The character reminds consumers to check their skin regularly for any changes to moles or patches of skin, looking particularly for any that are:

  • Growing or changing shape
  • Developing new colours
  • Inflamed
  • Bleeding
  • Crusting
  • Red around the edges
  • Behaving unusually

The designers decided to lend their efforts to the campaign after a family member was diagnosed with a melanoma.

The product range includes wristbands, prints, notebooks and coasters. The wristbands cost £2 and are printed with a message reminding wearers to check their moles, with 95% of the proceeds from all sales being donated to The British Skin Foundation.

BSF introduces Molly the Mole

The It Takes Seven campaign aims to raise as much money as possible to fund research into skin cancer. The campaign's main message reminds consumers that 100,000 new cases of skin cancer are diagnosed each year in the UK, with 2,500 people each year, or seven people every day, dying of the disease.

The wristbands can be bought online here.

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