As temperatures cool and humidity drops, skin requires richer, more protective care — and consumer preferences naturally shift towards warmer scents, indulgent textures and comforting self-care rituals.
“Formulations that work beautifully in summer don’t always translate to autumn,” said Jamie Rossiter, Head of Projects at Natural Spa Factory. “Skin loses more moisture in cooler, drier air, so products need to focus on barrier support, hydration, and sensorial comfort.”
The company’s autumnal formulation principles include:
- Increasing emollients and occlusives to reduce transepidermal water loss
- Layering humectants like glycerin and hyaluronic acid for lasting hydration
- Incorporating warming natural extracts such as cinnamon, clove and vanilla to create autumn-inspired sensory appeal
- Shifting to richer textures in creams, balms and masks to support the skin barrier and create a more indulgent experience
“We think about seasonality early in development,” added Rossiter, “It’s not just about fragrance — it’s about how a product feels and performs when the environment changes. That attention to detail helps brands stay relevant and connected to their customers all year round.”
Natural Spa Factory develops bespoke seasonal formulations and white-label products for leading spa, hotel and retail partners, helping them refresh their offering in line with shifting consumer behaviour and seasonal trends.
