Natural beauty favoured by more French consumers than ever

Published: 8-Apr-2019

Survey by Birchbox found that 91% of consumers are now interested in natural beauty

You need to be a subscriber to read this article.
Click here to find out more.

French women are increasingly interested in natural beauty products, according to a survey carried out by beauty box company Birchbox.

It found that half of the respondents favour less toxic cosmetics for the environment, and a third are trying to cut the number of products in their bathroom.

In the survey, which was carried out in February among 751 French women, only 9% of respondents said they weren’t interested in green beauty products.

Not yet a Subscriber?

This is a small extract of the full article which is available ONLY to premium content subscribers. Click below to get premium content on Cosmetics Business.

Subscribe now Already a subscriber? Sign in here.

You may also like