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  1. Analysis: Is Unilever right to pin all its hopes on beauty? After completing a staggering $44.8 billion deal to sell its food business, Unilever is betting all of its chips on beauty, personal care and wellness. But is this the right...
  2. QVC shopping network files for bankruptcy to ‘substantially reduce’ debt QVC Group, the television shopping network, has initiated voluntary Chapter 11 proceedings as part of a restructuring support agreement to cut the company’s debt by more than...
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    Hair longevity set to be beauty’s next big movement As beauty continues to pivot into longevity, the hair care sector is following suit with a new wave of science-led products focused on scalp health, follicle function and...
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    MAC Cosmetics’ big bet on TikTok Shop UK is beginning to pay off, but can it last? MAC Cosmetics has delivered a record-breaking debut on TikTok Shop UK, achieving the highest day one sales for any beauty brand launch in the platform’s category history. The...
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    L’Oréal to TRESemmé: Beauty’s ‘groundbreaking’ The Devil Wears Prada 2 collaborations As the long-awaited sequel of the cult classic film drops, Cosmetics Business rounds up the best The Devil Wears Prada 2 beauty partnerships, including Tangle Teezer,...

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Bans, fines and privacy concerns: Is TikTok’s reputation salvageable in 2023?

As TikTok reels from a string of bans and a fine from the UK’s data watchdog, should beauty brands be considering a plan B for their marketing strategies in 2023

TikTok beauty icon Afiza Khan launches #Marukh herbal hair and lash-boosting oils for thicker locks

Marukh hair oils contain a blend of 20 herbs, oils and extracts including hibiscus flower, turmeric, chebe powder, castor oil and grape seed oil
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