Marc Jacobs
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Packaging
![Is Marc Jacobs Beauty’s new trinket-style packaging a hit or miss?]()
Is Marc Jacobs Beauty’s new trinket-style packaging a hit or miss?
Marc Jacobs Beauty's revamped make-up range has pivoted from the sleek black compacts of the discontinued OG range, leaning heavily into the whimsical, collectable beauty packaging trend instead. This decision has divided opinion, with many asking: is this a winning strategy?
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Colour Cosmetics
![Can Marc Jacobs Beauty's comeback give Coty's make-up business the boost it needs?]()
Can Marc Jacobs Beauty's comeback give Coty's make-up business the boost it needs?
Excitement around the relaunch of Marc Jacobs Beauty has reached fever pitch. But can French beauty giant Coty stick the landing and create a timeless make-up collection that lasts beyond one season, boosting its overall cosmetics business?
Colour Cosmetics
![Marc Jacobs Beauty is back: all the products in the highly-anticipated relaunch to know]()
Marc Jacobs Beauty is back: all the products in the highly-anticipated relaunch to know
Maximalist make-up products for eyes, lips and face feature in the relaunch of the US fashion brand’s cosmetics line, which debuts on 28 May and has been brought back due to an updated licensing deal with Coty
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