As the personal care industry continues to move toward more natural and sustainable formulations, brands face increasing pressure to deliver high performance without compromise. While consumer demand for plant-based and clean-label ingredients continues to rise, achieving efficacy, stability, and sensory performance remains a challenge. Bridging this gap between nature and performance is a key focus across skin & body care, sun care, and hair care.
Mane Kancor addresses these challenges through its botanical expertise, advanced extraction technologies, and application-focused research to develop ingredients that deliver measurable, consistent results aligned with evolving regulatory and consumer expectations.
At the forefront of Mane Kancor’s showcase were three key active ingredients: Purakan, Kanshield Max and Redpro.
KanShield Max, a COSMOS-approved SPF booster, enhances SPF performance and broad-spectrum protection while reducing reliance on conventional UV filters. Designed to work synergistically within sunscreen systems, it supports photostability, improves formulation aesthetics, and enables optimised filter load without compromising product performance.
Purakan is a patented, microbiome-friendly scalp care active developed as a natural alternative to traditional anti-dandruff actives. It targets dandruff associated with Malassezia while supporting scalp microflora balance. Clinical evaluations demonstrate visible improvements in dandruff reduction, flaking, and pruritus, with sustained efficacy. It was recognised with the 23rd BSB Innovation Award 2025 and was also shortlisted for the 2026 C&T Alle Awards and the Green Ingredient Awards at the in-cosmetics Global 2026.
Expanding into lip care, Redpro supports hydration, enhances lip appearance, and contributes to a more even-toned look. Its performance, validated through in vitro and in vivo assessments, shows improvements in moisturisation and visible reduction in lip pigmentation over time.
Complementing these actives, Mane Kancor also presented C-Capture, its range of natural colour solutions, and its Ayurveda-inspired ingredient range, which combines traditional botanical knowledge with standardised processes to ensure consistency and compatibility with modern formulations.
The company’s portfolio is supported by an integrated sustainability approach, including backward integration with farmer networks, traceability systems, certified sourcing, resource-efficient processing, and the use of upcycled botanical materials.
Through rigorous evaluation and application-driven research, Mane Kancor continues to deliver ingredients that provide consistent performance in finished formulations while meeting evolving consumer expectations.
For inquiries: enquiry@kancormane.com
Website: https://manekancor.com/personal-care